NexCen owns and manages seven brands covering Quick Service Restaurants ("QSR") and Retail Footwear and Accessories, generating revenue through the franchising of those brands worldwide. NexCen's franchised brands include five QSR brands: Great American Cookies®, MaggieMoo's Ice Cream & Treatery®, Marble Slab Creamery®, Pretzelmaker® and Pretzel Time and two franchised Retail concepts: TAF® (The Athlete's Foot®) and Shoebox New York®. NexCen currently has approximately 1,700 franchised stores across its brands, located in over 35 countries worldwide.

The Company's strategy is to create value for its stakeholders (including shareholders and franchisees) through the franchising and marketing of its brands. NexCen, through its advertising, marketing and public relations teams, markets its brands to drive greater consumer awareness and brand equity and to grow its presence worldwide through its network of franchised retail outlets. NexCen also recognizes that, as a royalty-based business, its success depends upon the success of its franchisees and through its franchisee support network, advanced information-technology systems, real estate and store opening support teams, continually seeks to provide a turn-key solution and create value for its business partners.